As a generation we are consuming more information than our grandparents ever did in their lives. This exponential growth is placing an unprecedented demand on information owners and managers which has a significant cost in two different ways: the cost of sourcing and interpreting this data and the cost of storing this information.
This demand has resulted in a growing trend towards hybrid cloud storage. In early 2015 at Interxion we carried out a survey with European decision makers including Irish companies, looking at what storage options they were using and were planning to use into the future. That’s when we first became aware of this trend towards hybrid colocation in both Europe and Ireland.
We’re seeing a new trend in the industry where customers are choosing hybrid storage, combining cloud and data centre solutions. For most of our customers they just want one provider to supply the service minimizing the input and resources required on their side.
There are some companies who choose one or the other but when cost, connectivity and deployment requirements are taken into consideration we are seeing less and less of this one or the other mentality.
Hybrid Cloud Storage Defined
In simple terms, hybrid cloud storage combines privately owned cloud storage and public cloud services. For information owners struggling to cope with rising costs and growing demand, hybrid cloud storage provides a number of benefits.
- Secure - sensitive and critical workloads can continue to be hosted in an organisations private cloud.
- Cost effective – less sensitive data can be stored in the public cloud, combining a public and private cloud allows an organisation to scale up their requirements without the significant cost input of investing in private facilities.
- Deployment – hosting current workloads in the public cloud allows for easier and quicker deployment when required compared to the private cloud.
- Scalability – utilising a public cloud through a partner makes it much easier to scale up to meet growing demands.
As with any method of data management there are considerations. Organisations must ensure that their private cloud is compatible with their public provider and that their private cloud has solid network connectivity.
An organisation must also consider if they are subject to any data management standards and ensure that their provider meets these needs.
Into the future
When we carried out our research in early 2015 it was clear that there was an initial reluctance towards adopting the cloud, however this has eased with the benefits and increasing demand outweighing the negatives.
We anticipate this growth in hybrid cloud storage to continue for the foreseeable future; however we don’t envisage the end of the physical data centre which will continue to be a constant requirement and an irreplaceable form of data storage.